Mugzy gives site owners and social network operators the ability to make money from user generated content through product endorsements and ad placements that your members create. For content sites and vertical social networks that focus on a specific interest or genre, Mugzy offers a tremendous opportunity to benefit from selling relevant products without running your own online store or sending traffic to affiliate partners.

What can Mugzy do for my site?

• Provides a new revenue stream by allowing members to endorse and sell relevant products from their content.
• Supplements your existing advertising revenue by allowing members to include relevant ads in their content.
• Creates a more sticky environment for your visitors - there's no reason to leave to buy the stuff they want!
• Offers more value to community members, which keeps them coming back.

How does Mugzy work on my site?

Members of your community site use Mugzy to add product endorsements and video ads to their content. They find the products and ads from our "Brand Bazaar," where thousands of vendors and suppliers upload new products every day. These suppliers choose an amount they're willing share with your site and your members for any completed transaction and a click-thru amount for video ads.

When visitors view Mugzy enabled content on your site, they'll see the products and ads that the content creator chose to feature. If a visitor wants to buy a product, they simply click on the "add to cart" button in the endorsement overlay and the item is placed in a universal shopping cart, built into your site. Upon checkout, the supplier takes care of all order processing and fulfillment, and you and your community members earn money from your content. 

Does Mugzy replace my video ad serving solution?

Not at all. In fact, Mugzy can work side-by-side with your video ad-serving platform. For example, you could manage the pre-roll ads through your ad-serving platform, while allowing the content creators on your site to include relevant mid or post roll video ads within their video clips. Or vice versa, it's entirely up to you.

How do the visitors to my site benefit from Mugzy?

The biggest complaint from visitors about web advertising is "why would I click on an ad for something that I'm not interested in?" Relevancy is the key to making sure your visitors are seeing ads that mean something to them. And an endorsement from someone who actually uses a certain product and believes in the brand carries even more weight.

Mugzy combines the power of "word of mouth" endorsements and relevant advertising to allow content sites and vertical social networks to sell products and feature ads that community members truly support.

For example, let's say you run a video site for auto enthusiasts, and your members regularly post clips on repairs, tune-ups, accessories, races, shows, etc. With Mugzy, now you can offer visitors the chance to purchase a full range of auto parts, accessories, how-to/repair manuals, apparel, collectibles, games, etc. directly from content their watching, endorsed by members of your community - and you benefit from every transaction.

• Your visitors win because they're buying products and viewing ads recommended by respected members of the community.
• Your community members win because they're getting paid to endorse the products and services they use and believe in.
• And you win by gaining a new revenue stream, increased stickiness and better member retention.

Everybody wins with Mugzy!