You love to cook. You make some of the best pasta dishes this side of Naples. You post recipes on your blog and video clips on your social network of you preparing mouthwatering meals. You have a favorite set of knives, a "can't do without" food processor and "the greatest microwave ever made." And you have thousands of people watching your videos, reading your blog and "friending" you every day. So how do you turn all of this into some $$$?

Mugzy provides content creators with the ability to earn income from user generated content through user-initiated product endorsements and ad placements. For content creators and publishers that focus on a specific interest or topic, Mugzy offers a tremendous opportunity to benefit from selling relevant products without sending traffic away from your content to affiliate partners or building a full e-commerce store.

What can Mugzy do for my content?

• Generates revenue from your content by endorsing your favorite brands, products and services.
• Sell relevant products without sending viewers away from your content.
• Enhances your credibility by associating quality products and established brands with your content.

How do Content Creators and Publishers use Mugzy?

With Mugzy, you can endorse the products you use directly in your content and earn money every time someone makes a purchase. Once you've created and uploaded your content, a visit to Pure Verticals' Brand Bazaar offers you access to thousands of well-known brands and products, from vendors and suppliers around the world. Much like an affiliate program, each vendor sets an amount or percentage their willing to give for every sale made from your content.

When visitors view your Mugzy enabled content, they'll see the product endorsements and ads that you have selected based on the topic of your video or blog. If a visitor is interested in purchasing a product, they simply click on an "add to cart" button in the endorsement overlay and the product is placed in a universal shopping cart, built into the site. After checkout, the vendor takes over, handling all of the necessary order processing, customer service and fulfillment.

On the advertising side, Mugzy provides a way for you to include relevant pre/mid/post roll video ads within your video content. Select from a list of relevant services and business in Brand Bazaar who have agreed to pay you a click-thru amount for every ad, then choose where you want the ad to appear within your video. Drag and drop, preview and publish - it's that easy.

How do visitors to my video site or blog benefit from Mugzy?

If you're watching a video on how to prepare Vegetable Lasagna, does it really make sense to see a pre-roll ad for lower mortgage rates? Or a credit card? Or a new horror flick? With Mugzy, the content creator selects the messages that appear with their content, so viewers will only see products and services that are truly relevant.

Let's say you publish recipe videos on a social network for cooking enthusiasts. You can use Mugzy to endorse relevant products like kitchen appliances, cutlery, and tableware and include ads for services like cooking classes or personal chefs. Viewers can buy products directly from your content page without leaving to visit an affiliate site and you benefit from every transaction.

• Your visitors win because they're presented with relevant products you personally endorse and ads that match your content.
• Your community site wins because they're publishing quality content from creators like you.
• Your favorite brands win because with your help, they're getting their products in front of the right audience.
• And you win by making money from creating and publishing your content.

Everybody wins with Mugzy!